Main Street Management Plan

Background

The Main Street Management Plan is one permit condition of the U.S. 50 South Shore Community Revitalization Project (SSCRP). The project will realign about 1 mile of the highway to run behind the casino core and Heavenly Village, improving traffic flow for people driving through the area. The old highway alignment will be turned into a two-lane “main street” on both sides of the state line through a process called the Main Street Management Plan, and will create the first major community hub at Tahoe that’s not on a major highway. Realigning the five lane US highway presents a unique opportunity to redesign the existing mile-long corridor to prioritize people, bikes, sustainability, business vitality, and the overall community needs on this South Shore corridor.

The first phase of the Main Street Management Plan, led by TRPA, was approved by the TRPA Governing Board on November 18, 2020. This phase of the plan includes details on how the street will be designed, wayfinding recommendations, transit strategies, and pedestrian, bicycle, vehicle, and service access for the stretch of road from Lake Parkway to Pioneer Trail. Phase 2 will be led by the Tahoe Transportation District (TTD), and will include more specific details on parking in the corridor, transit service, and working with the property owners, the City of South Lake Tahoe and Douglas County to identify who will own, operate, and maintain the new street.

Final Plan

Chapter 1 – Introduction
Chapter 2 – Vision & Project Description
Chapter 3 – Main Street Uses
Chapter 4 – Wayfinding
Chapter 5 – Performance Standards
Chapter 6 – Next Steps
Full Corridor Design
Full Main Street Management Plan

Draft Plan

Chapter 1 – Introduction
Chapter 2 – Vision & Project Description
Chapter 3 – Main Street Uses
Chapter 4 – Wayfinding
Chapter 5 – Performance Standards
Chapter 6 – Next Steps
Full Corridor Design
Full Main Street Management Plan

Click here for a summary of the final street design.

Draft Plan Overview Public Webinar
Monday, October 19, 2020 via Zoom
12pm – 1:00pm
Presentation

Stakeholder Group

In 2019, TRPA and TTD formed a group of stakeholders to determine exactly how Main Street will look, feel and function. The group has been guiding the street design and helping to make design and policy decisions. Members of the Stakeholder Working Group represent the following entities:

  • TRPA Governing Board
  • Lake Tahoe Visitors Authority
  • South Tahoe Alliance of Resorts (STAR)
  • Business Community
  • South Lake Tahoe Family Resource Center
  • Residents of the Rocky Point Neighborhood
  • Lake Tahoe South Shore Chamber of Commerce
  • South Tahoe Chamber of Commerce
  • League to Save Lake Tahoe
  • Heavenly Resort
  • City of South Lake Tahoe
  • Douglas County
  • Heavenly Village
  • Tahoe Transportation District (TTD)
  • Caltrans
  • NDOT
  • California Public Safety
  • Nevada Public Safety

Additional Materials

Stakeholder Working Group Meeting #1 Presentation (view)
Existing Conditions Report (view)
City of Sparks Tour Presentation (view)
Stakeholder Working Group Meeting #2 Presentation (view)
Meeting and Public Workshop Charrette Summary (view)
Stakeholder Working Group Meeting #3 Presentation (view)
Meeting and Public Workshop Charrette Summary (view)
Stakeholder Working Group Meeting #4 Presentation (view)
Meeting and Public Workshop Charrette Summary (view)
Stakeholder Working Group Meeting #5 Presentation (view)

U.S. 50 South Shore Community Revitalization Project

The Main Street Management Plan is one of four key permit conditions for the U.S. 50 South Shore Community Revitalization Project (SSCRP). TRPA in coordination with TTD, helped lead the development of the first phase of the Main Street Management Plan. TTD is the lead in completing the MSMP transit, parking management plan and ownership, management and funding strategy. Until all of these project components have been approved, the MSMP permit condition will not be fully satisfied. Click here for more information on the Highway 50 South Shore Community Revitalization Project.